Interesting choice

[ksmith]

So AT&T is using Lou Reed's "Perfect Day" in one of their Olympics ads.

Do these companies ever listen to all the lyrics of the songs they buy rights to, or do they figure most people won't know/care?

"You're going to reap just what you sow."

Not a lovey dovey kinda song.

Comments

[barbarienne.livejournal.com]

Yeah, my favorite two were:

Tommy Hilfiger using CCR's "Fortunate Son." They played the lyrics through the line "Some folks were born to wave the flag, ooh, they're red-white-and-blue, yeah." Apparently they assumed no one would think of the next lines: "And when the band plays 'Hail To The Chief,' oh, they point the cannon at you, Lord. It ain't me, it ain't me, I ain't no senator's son."

And of course the very best was the coal industry commercial with all the hot models (male and female) carrying pickaxes and wearing hard hats, walking into a coal mine. The whole thing was to glamorize coal workers. Only problem was the song they played: Tennessee Ernie Ford's "Sixteen Tons," which is all about how no matter what an ass-kicker you are, the big coal company you work for still owns your ass. "You load sixteen tons, what do you get / Another day older and deeper in debt. / Saint Peter don't you call me 'cause I can't go / I owe my soul to the company store."

[kristine-smith.livejournal.com]

I did not see the Sixteen Tons commercial. I think it definitely rates in the Top Five "WTF were they thinking?"

[windrose.livejournal.com]

Yeah, I did a serious double take when I heard "Perfect Day" playing. Then again, after Royal Caribbean started using Iggy Pop's "Lust For Life" to sell cruises, nothing surprises me anymore.

[kristine-smith.livejournal.com]

When I heard an instrumental cut from "Walk on the Wild Side" on a Gatorade commercial, I admit to being taken aback.

[threeoutside.livejournal.com]

As much as I loved it, k.d. lang's singing Cohen's "Hallelujah" at the opening ceremonies was an odd choice, I thought, too. I don't think most people even listen to lyrics.

[kristine-smith.livejournal.com]

I went and looked up the lyrics.

Yup. Odd choice.